European Promotion Development 2021 vs. 2020
Base: No. promotion by selected countries in Food / Drug
Preference of printed leaflets in Food Trade in Europe
Base: European Consumer Insight Study 2021
Focus è una società di ricerche di mercato e leader di mercato europeo in termini di strategia di comunicazione sui prezzi e meccanismi di promozione. Più di 1.430 clienti e 30.000 utenti dell’industria e del commercio sono la migliore garanzia per la nostra qualità.
Informazioni standardizzate per industria e commercio
PromoFOCUS
is a standardized price-promotion-database, which monitors all advertised price promotions covering all items based on an European wide householdpanel and ads of all retailers in all relevant media types on a daily base.
ConsumerFOCUS
FOCUS will gladly advise you in all areas of quantitative and qualitative market and opinion research Research focuses on advertising success control and efficiency.
SujetFOCUS
SujetFOCUS is the service that FOCUS offers for the assessment of advertising material. This evaluation takes place through online surveys, providing therefore clear insights into what ACTUAL CONSUMERS think about each ad.
PromotionInsights
The aim of the study is to get a better consumer insight to media that are used for promotions.
ShelfFOCUS
monitors all activities, which take place on point-of-sale. This covers all price types, displays and display-types, facings, other qualitative criterias, that influence sales.
EbusFOCUS
monitors all online-price informations which can be found on defined webpages of retailers in any audit frequency.